frankFrank D. De Safey, President of Sequence

 

Your career can’t be left to chance. Yet, almost all are.

That’s something probably no one ever told you when you graduated school, when you took your first job, or even now years later when you speak with your colleagues. The truth is, most people stumble through their careers with no true target or purpose. Their course of career life (VITAE) is often rudderless: simply drifting toward success or hardship once they take up their chosen occupation.

Yes, most careers are left to chance.

My name is Frank De Safey, but if you aren’t a professional in the more traditional industries that service our nation’s built infrastructure, sciences, manufacturing and natural resources/environmental you likely haven’t had the opportunity to interact with me.

In those markets, the ones that power our economy and impact each of our daily lives on so many levels, I am one of the leading executive recruiters and thought contributors to strategic / consultative services and career development.

My firm, Sequence Staffing (www.sequencestaffing.com) undertakes engagements ranging from recruiting and practice building to business consulting and mergers / acquisitions.

What is unique about my experience is that beyond acting as a recruiter, I often serve as an advisor and confidant to our clients and their leadership.

I sit in on countless interviews, interactions and contribute personally with some of the most influential industry players and key leaders of our clientele. You have heard of the show The Apprentice. I am in apprentice mode 24/7 with exposure and opportunities that are unlike anything you can imagine. From small businesses, non-profits, government organizations and privately owned companies to everyday managers and millionaires/billionaires. My experience is unlike that of any other recruiter or consultant you know in the space.

Beyond helping our client’s source talent and fill some of the most difficult positions, I am getting a constant education and immersion into business dealings of some of the world’s most interesting organizations. As a voracious learner with a curious mind, I can tell you things about organizations and provide insights and strategy into a vast amount of business endeavors in varied verticals that few have had the opportunity to experience.

Most importantly, I can tell you what makes a successful professional and how to get a job and empower your career.

For the past twenty years, I have been interacting daily with some of the world’s most interesting and dynamic people. So when I speak to you, I speak with the voice of experience.

And something we at Sequence understand, perhaps better than anyone else, is that there are two things which set the most successful professionals we deal with apart:

  1. They are constantly assessing themselves, providing valuable service and focusing their efforts and trajectory on continuously building their careers,
  2. Those who are the best branded individuals (those with the most compelling resumes, supporting career materials and value propositions) are the ones that land jobs, are consistently offered the best opportunities, are seldom out of work, and tend to make more money over the length of their careers.

In the course of our recruiting, we discovered most candidates lacked the knowledge and skill to build their careers and market themselves effectively. Their résumés and other personal brand marketing materials were poorly written and produced. Their professional story was undeveloped. We knew from experience even before they told us their struggles why they were being rejected outright in their job search efforts.

On a daily basis, through our dealings, individuals would ask us to help them. Informally, we began writing professionally produced résumés, cover letters, and other personal brand marketing materials, and that made all the difference. We would also help them think about their careers in different ways: getting them to assess and to look at themselves more like branded products or valuable service offerings.

Those requests for assistance became so frequent during and in the wake of the worst years of the great recession, that help offered would easily have taken away from our normal focuses and duties of recruiting. As a result, we established our résumé and career services division (www.sequencerésumés.com) to meet the ever-growing demand of those seeking professional help with their résumés and job-hunting efforts.

Today, Sequence is the innovative leader in our niche career planning services sector.

We are especially known for providing job seekers and career-minded individuals an exceptional level of professional and personalized service and expertise in career planning, personal branding, and candidate marketing. We are highly sought after speakers and hands-on instructors to lead career workshops, networking sessions, and résumé clinics for prominent industry professional organizations throughout the United States.

To impart some of our knowledge and insights, Sequence developed the VITAE Exercise. It’s a process to empower your professional career. It was developed over five years from personal experiences and over 50,000 people have heard the principles and already gained powerful knowledge from this tool. We have now launched it online here to the general public.

The I – INVENTORY Section Mini-Book is well known because it is essentially an insights and tips/tricks tool to help you understand professional branding and give you the knowledge to develop your professional career materials (Résumés, Cover Letter, Project List, Social Media Profile and more).

The Full VITAE Exercise though was built with the goal of going beyond the simple process of building these career materials to actually assessing your value, envisioning your career and evolving your professional brand for expression of it to the world. In my experience, those that do this, and who are engaged and provide valuable service in their work, are always the best paid and continuously employed.

If I told you those individuals who developed more professional career materials alone earn on average 10 to 15% greater compensation, would this surprise you?

What if I said that those that understand their value, are engaged in their work and develop their career and professional branding and value propositions earn 20% greater?

That these same people also often have access to some of the best and most unique opportunities? Some can in time even work to develop their own custom designed positions?

In my experience all this is true.

Over a lifetime, this is staggering not just from a monetary perspective, but with consideration of aspects of work/life harmony and balance.

We hope that along with your other development activities, this tool will empower you and prove an essential exercise in furthering your life long professional pursuits.

When it comes to your career, you are all you have. Your future is in your hands. Leave nothing to chance.

Signature
Frank D. De Safey

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New to VITAE?

START WITH THE BEST SELLING I – INVENTORY MINI-BOOK!

Take inventory of your brand. What do you need to effectively market yourself? Explore the assorted professional brand marketing materials associated with successful career planning, management, and job search efforts. Walk through the process of performing an inventory, assembling the information, and conceptualizing the groundwork for establishing the materials that will enable you to build and polish your brand.

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What’s Inside?

The Sequence VITAE Exercise is our true, time-tested personal assessment process and development tool we believe will greatly aid and empower you in your career.

icon-1VALUE

Examine and assess your value

inventoryINVENTORY

Take inventory of your brand

targetTARGET

Take aim of where you want to go and people you want to know, determine how you will get there, and target those destinations and individuals

achieveACHIEVE

Take action and execute your plan with focus and vigor

evolveEVOLVE

Just as our lives evolve, so do our careers

Inside the full VITAE BOOK

VITAE in Latin literally means “life.”

  

Our lives are a series of actions and events traced in order by time. It’s a sequence. It’s a particular order in which related acts and events follow each other. Thus, our Sequence VITAE Exercise is a powerful five-step orderly process designed to help you define your Value, Target your goals, take Inventory, establish, build, polish, and market your career materials and professional brand.  We have developed a series of activities to Achieve these aims and to create your compelling story which lies at the center of all of your plans, dreams, and aspirations. We will then help you express that value and brand with your MVP (My Value Proposition) Statement and consistently Evolve it throughout your career.

  • VALUE

    Examine and assess your value. Take a self-assessment examination and inventory of your strengths and weaknesses. What is your value, worth, importance, and usefulness? Define your knowledge, aptitude, experience, skill set, expertise, competencies, specialties, proficiencies, talents, gifts, key attributes and characteristics, abilities, capacity, capabilities, and “ go to” purpose. Compare these to your chosen occupation to get a greater insight into your profession and as a foundation for the path of expressing who you are.

  • INVENTORY

    Take inventory of your brand. What do you need to effectively market yourself? Explore the assorted professional brand marketing materials associated with successful career planning, management, and job search efforts. Walk through the process of performing an inventory, assembling the information, and conceptualizing the groundwork for establishing the materials that will enable you to build and polish your brand.

  • TARGET

    Take aim of where you want to go and people you want to know, determine how you will get there, and target those individuals and destinations. Chart a plan of action. Summarize your goal(s), objectives, plan, timeline/schedule, and start the process of thinking about your future. This is targeting your career as a foundation for developing your compelling story, building your MVP (My Value Proposition) and creating a focused brand.

  • ACHIEVE

    Take action and execute your plan with focus and vigor. This is the process of constructing, marketing and expressing your brand. You have developed a concrete vision and mission statement, goals and objectives, and a career timeline and professional schedule. And of course, took inventory and put your professional brand marketing materials in order. It’s time now to develop your compelling story. Everyone has a story. It’s the account of who you are. Your story is unique to you and sets you apart from all others. It’s the history of your life: your career journey. It reflects your experience, accomplishments, and what you have learned along the way. Once you have written your compelling story, you will develop it into your MVP (My Value Proposition) Statement for expression to the world. Your MVP Statement is the key to verbally communicating your story and value proposition and adaptable for use in every circumstance and situation in one form or another. It’s three-dimensional and the essential tool used for expressing your value as a powerful professional brand.

  • EVOLVE

    Just as our lives evolve, so do our careers. The path in which our career moves along is often commonly referred to as career development. Our career evolution is a lifelong process of change and adaptation to new environments, situations, and circumstances; luck (both good and bad); unexpected opportunities as well as setbacks; increased awareness, knowledge, and education; and in balance or harmony with personal life.

    Career development is “...the total constellation of psychological, sociological, educational, physical, economic, and chance factors that combine to influence the nature and significance of work in the total lifespan of any given individual,” 9 as once defined by National Career Development Association. This powerful statement encompasses and acknowledges the length of lifelong professional progression and factors impacting each of our careers.

    Our career evolution is complex and in order to understand where we are headed we need to look back to see where we have been. What has evolved, or changed, since you first put forth your vision and mission statement; goals and objectives; dreams and aspirations? Are you progressing? What’s working and not working? This is an introspective and ongoing look at your professional evolution, particularly as it relates to your career plan.

value

VALUE

Examine and assess your value. Take a self-assessment examination and inventory of your strengths and weaknesses. What is your value, worth, importance, and usefulness? Define your knowledge, aptitude, experience, skill set, expertise, competencies, specialties, proficiencies, talents, gifts, key attributes and characteristics, abilities, capacity, capabilities, and “ go to” purpose. Compare these to your chosen occupation to get a greater insight into your profession and as a foundation for the path of expressing who you are.

inventory

INVENTORY

Take inventory of your brand. What do you need to effectively market yourself? Explore the assorted professional brand marketing materials associated with successful career planning, management, and job search efforts. Walk through the process of performing an inventory, assembling the information, and conceptualizing the groundwork for establishing the materials that will enable you to build and polish your brand.

target

TARGET

Take aim of where you want to go and people you want to know, determine how you will get there, and target those individuals and destinations. Chart a plan of action. Summarize your goal(s), objectives, plan, timeline/schedule, and start the process of thinking about your future. This is targeting your career as a foundation for developing your compelling story, building your MVP (My Value Proposition) and creating a focused brand.

new-vitae-image

ACHIEVE

Take action and execute your plan with focus and vigor. This is the process of constructing, marketing and expressing your brand. You have developed a concrete vision and mission statement, goals and objectives, and a career timeline and professional schedule. And of course, took inventory and put your professional brand marketing materials in order. It’s time now to develop your compelling story. Everyone has a story. It’s the account of who you are. Your story is unique to you and sets you apart from all others. It’s the history of your life: your career journey. It reflects your experience, accomplishments, and what you have learned along the way. Once you have written your compelling story, you will develop it into your MVP (My Value Proposition) Statement for expression to the world. Your MVP Statement is the key to verbally communicating your story and value proposition and adaptable for use in every circumstance and situation in one form or another. It’s three-dimensional and the essential tool used for expressing your value as a powerful professional brand.

evolve

EVOLVE

Just as our lives evolve, so do our careers. The path in which our career moves along is often commonly referred to as career development. Our career evolution is a lifelong process of change and adaptation to new environments, situations, and circumstances; luck (both good and bad); unexpected opportunities as well as setbacks; increased awareness, knowledge, and education; and in balance or harmony with personal life.

Career development is “...the total constellation of psychological, sociological, educational, physical, economic, and chance factors that combine to influence the nature and significance of work in the total lifespan of any given individual,” 9 as once defined by National Career Development Association. This powerful statement encompasses and acknowledges the length of lifelong professional progression and factors impacting each of our careers.

Our career evolution is complex and in order to understand where we are headed we need to look back to see where we have been. What has evolved, or changed, since you first put forth your vision and mission statement; goals and objectives; dreams and aspirations? Are you progressing? What’s working and not working? This is an introspective and ongoing look at your professional evolution, particularly as it relates to your career plan.

What people are saying about the VITAE Exercise

testim-8

I have to say, you've changed my life.

Michael B.

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In just two weeks I was offered two jobs. One at another company and one internal in a different department at my current company. I chose the internal and was paid 15% more.

Anne K.

testim-1

I wish someone would have taught me what you have taught in college. There is no resource like this. I was completely unprepared for job seeking in the workforce. This VITAE exercise has already given me the knowledge to do what I need to do to get my career on track.

Daryian R.

testim-4

This showed me everything I have been doing wrong in my job search. This isn't just a tool. It branded me and empowered my career. Just wish I would have had this sooner.

Wayne H.